We go through your profile the way a stranger who found it today would, then check that against the numbers. You get a list of fixes in priority order, with an estimate for each.
Price€100
What’s included
- The bio block: the name field, the description, the link and the action button — what a first-time visitor actually understands in the first seconds.
- Pinned posts and highlights: what is there, in what order, and what a person deciding to write is missing.
- The grid and the styling: covers, first frames of reels, whether the page reads as one thing.
- The stats: reach, saves, profile visits, link taps, messages — where people stop.
- The path to an enquiry: post, profile, DM or link. We mark the step where it breaks.
- A written list of fixes in priority order, each with an estimate of what it takes, and a note on which ones you can do yourself.
- Follow-up questions on that list, by email: hello@trafikator.com.
Not included
- Content. We do not shoot photos or reels and do not write your posts.
- The fixes themselves. The audit ends with the list; doing the work is priced separately.
- Followers and ads. No giveaways, no mass-following, no ad campaigns set up here.
- The website and the ad accounts. Those are a different job.
How the work runs
You send the profile and the stats
A link to the account, screenshots of the Insights for the last 30–90 days, and two lines about what you sell and who buys it. No password needed.
We look at it cold
We go through the page as a stranger does: search, bio, pinned posts, highlights, the grid, the first frames of reels.
We read the numbers
Where reach comes from, what gets saved, how many open the profile, how many reach the DM or the link. The numbers usually disagree with the impression.
You get the list
Fixes in priority order, each with an estimate of what it takes. It says plainly which ones you can do yourself.
Who this fits
- The account has posts and a few months of stats, but enquiries either do not come or die in the DMs.
- You are about to pay for ads or for a content person, and you want to know what to fix first.
- You sell through DMs and suspect the path from post to message breaks somewhere.
Who this is not for
- A new account with a handful of posts and almost no stats. There is nothing to read yet — post for another couple of months and put the €100 into the posts themselves, not into an audit.
- You want someone to run the page and make content. This is analysis, not production. You need an SMM person, not an audit.
- People do come from Instagram but leave on the site. Then the problem is the site, and the right job is a different one: website audit, €250.
Straight talk about price
€100 is one person going through the profile and the numbers and writing down what to change and in what order. It sits below the website audit, €250, because a profile is smaller than a site. Do not pay it if you already know the answer: an empty bio, no pinned posts, no link — fix those yourself first and see what changes. And if the account is two weeks old, an audit has nothing to work with. Take a consultation, €50, and put the difference into posts.
FAQ
Do you need my password?
No. A link to the account and screenshots of the Insights for the last 30–90 days are enough.
How long does it take?
We name the timeline after we look at the profile — it depends on how many posts and how much data there is. You get the timeline before you pay.
What if the profile turns out to be fine?
That happens. Then we say so and point at what is actually in the way — usually the offer, the price, or how long it takes you to answer a DM. We do not pad the list to look busy.
Do you fix what you find?
Not at this price. The audit ends with the list. If you want to hand part of it to us, ask and we price it separately — auto-replies in DMs, for example, are a job of their own: Instagram chatbot, from €200.